Your customers evolve, and so should you

March 30th, 2015 by Westin Hatch

Customer needs evolve over time. Sometimes companies view these changes as unimportant or as fads, just as parents sometimes dismiss their child’s priorities as whims. Doing so may be a mistake. Making specific “lifestyle” changes can help companies and people keep up.

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The key to CIO and CMO collaboration? Be customer-centric.

March 24th, 2015 by Deloitte Digital

The CMO and CIO relationship is becoming one of the most important C-Suite collaborations when it comes to delivering the kind of the digital experiences that customers demand. However these roles are traditionally very different, and that can make collaboration a challenge at times. 

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Marketing beyond marketing: The experience is your brand

March 12th, 2015 by Deloitte Digital

The 2015 Adobe Digital Marketing Summit brought together 7,000 marketers and technologists for a jam-packed week of learning and pushing the boundaries of what’s possible in marketing today. 

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Join the Green Dot Challenge at Adobe Summit!

March 7th, 2015 by Deloitte Digital

Adobe Digital Marketing Summit is here! And Deloitte Digital’s social media team has a come up with an interactive game to help you build new connections at the conference. Find out how to play—you might just go home with a prize!

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Deloitte at SXSW: Perspectives from the Edge

March 6th, 2015 by Deloitte Digital

What’s possible out there? The answer to that question is a delicate balance of reality and boundless vision—we call it the edge. And our goal is to constantly look beyond it. That’s what we’re doing at SXSW Interactive this year. Join us.

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