Putting the fun in functional.
The Target “wink” is a moment of unexpected delight: It’s a quirky pattern or a glimpse of Bullseye’s telltale spots. We captured that sentiment in a fun and functional mobile shopping experience for one of the nation’s most recognized brands.
Stocking unexpected delight.
As the retailer’s lead mobile agency, we helped give guests a beautiful and exciting new way to shop. Guests can see what’s hot, view weekly ads, create and manage lists, access registries, and browse the product catalog.
Hitting the Bullseye.
Our work showcases our creative capabilities and our ability to integrate with a large, complex IT environment and organization. We collaborated to develop a quality, lighthearted cross-platform experience that truly integrated with Target’s business strategy.