In today’s environment - defined by economic pressure, shifting customer expectations, and rapid advances in AI - organizations are being asked to balance growth ambition with cost discipline. This puts Marketing and Finance at the center of the growth equation. Drawing on Deloitte’s latest CFO–CMO research, this peer‑level session brings senior marketing leaders together to explore how stronger CFO–CMO alignment is helping organizations unlock growth.

When & where

• 8 – 10AM breakfast and panel
• Deloitte Toronto- 8 Adelaide St. W. - Floor 6 (6P-038). Toronto, ON

In today’s environment - defined by economic pressure, shifting customer expectations, and rapid advances in AI - organizations are being asked to balance growth ambition with cost discipline. This puts Marketing and Finance at the center of the growth equation. Drawing on Deloitte’s latest CFO–CMO research, this peer‑level session brings senior marketing leaders together to explore how stronger CFO–CMO alignment is helping organizations unlock growth.

When & where

• 4:30 – 7PM snacks and panel
• Vancouver Deloitte Office 22B-015/016 (22nd floor). 410 W Georgia St. Vancouver, BC. 

In today’s environment - defined by economic pressure, shifting customer expectations, and rapid advances in AI - organizations are being asked to balance growth ambition with cost discipline. This puts Marketing and Finance at the center of the growth equation. Drawing on Deloitte’s latest CFO–CMO research, this peer‑level session brings senior marketing leaders together to explore how stronger CFO–CMO alignment is helping organizations unlock growth.

When & where

• 8-11AM breakfast and panel
• La Tour Deloitte, 1190 Avenue des Canadiens-de-Montréal Suite 500, Quebec

Join us for sessions and bespoke experiences about Agentforce for marketing, B2B and B2C commerce, with a focus on practical strategies and real-world applications shaping the future of the agentic enterprise. We look forward to connecting with leaders who are reimagining customer experiences and accelerating productivity. See you in Chicago!

As a key Adobe partner, Deloitte Digital participated to this year Summit and hosted a Content Supply Chain breakfast that focused on connecting the community to share their learnings, perspectives and challenges as they look to modernize their campaign creation processes..

Participants explored how evolving expectations around consumer trust—and the rise of AI—are redefining the rules of the game in the digital age. The session focused on Consent Management and Marketing Personalization, with industry leaders sharing practical strategies during a panel discussion on how brands can stay ahead of the curve and build lasting loyalty.

From ideation to content creation, AI is unlocking unprecedented potential, enabling marketing teams to engage customers, consumers, and citizens—locally and internationally. We explored how AI is redefining the rules of the game in the digital age, heard industry leaders sharing their innovative strategies during a panel discussion on how to stay ahead of the curve.