It's not every day that a world-famous fashion brand copies the design of your plastic bag. When Balenciaga did, IKEA responded quickly, telling its customers that the FRAKTA bag is the real deal and giving some ‘tips’ on how best to show it off. So, if by chance you're still thinking about buying a €2,000 blue bag instead of its €0.99 inspiration, don't say we didn't warn you.
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