Collaborating from insight to impact, Deloitte Digital and Adobe are delivering dynamic solutions that drive sales and inspire user loyalty with each interaction.
Elevating the human experience, together.
In a world of unprecedented connectivity and changing customer expectations, elevating the human experience requires more than just the latest creative and technology, but deep insight into human behavior and an understanding of what’s possible. By harnessing the power of human understanding to solve unmet human needs, we can help clients build the deeply personal experiences necessary to drive trust, loyalty, and ultimately—growth.
Deloitte Digital brings the combined experience and capabilities of more than 10,000 Adobe practitioners globally across 62 Deloitte Digital studios and 25 delivery centers. Together with Adobe, we are helping global organizations navigate today’s toughest challenges and transform how they grow customer trust and loyalty.
The Pressures facing CMOs today
At Deloitte Digital, we understand that in today’s uncertain economic environment, leaders are being asked to make decisions with more rigor and more transparency—and yet still be resilient enough to respond to rapidly shifting customer expectations in ways that foster loyalty.
The Pressures Facing CMOs Today
Deloitte Digital + Adobe:
DYNAMIC INDUSTRY SOLUTIONS AT SCALE
At Deloitte Digital, we help clients see what’s possible, identify what’s valuable, and deliver on it. And together with Adobe, we’re collaborating to deliver dynamic, scalable solutions that drive sales and inspire user loyalty with each interaction. Our integrated capabilities are supported by a commitment to investing in and creating industry-leading IP and technology platforms, enabled by the power of Adobe Experience Cloud, to create custom solutions that are tailored to your industry and ambitions.
Global shifts in behaviors, expectations, and markets are impacting how people finance, spend, invest, and save—causing many financial services firms to rethink their strategies. By connecting insight, experience, and ecosystems, we can foster stable and inclusive growth through innovation and transformation.
Rapid transformation in the life sciences and health care industry can require organizations to strike a balance between patients’ demands, market potential, and policy compliance, while continuing innovation. We create solutions that help organizations remain competitive in this constantly evolving market.
○ Technology, Media & Telecommunications
When it comes to disruptive, groundbreaking innovation, the leaders in technology, media, and telecommunications have a corner on cool. The industry’s innovative ideas inspire people, transform commerce, and convert naysayers. Deloitte Digital can help you set the pace, uncover opportunities, and spark growth.
We are committed to improving public outcomes through a focus on people and solutions designed for impact. Deloitte Digital thinks about the complex matters facing the public sector and works to develop relevant, timely, and sustainable solutions for our clients.
○ Consumer
We work with global brands to create leading strategies for the near future in the Automotive; Consumer Products; Retail; and Transportation, Hospitality & Services sectors. Together with Adobe, we use proprietary data and leading technology to help you get closer to your consumers.
Featured solutions, assets, and accelerators
○ Closed-Loop Marketing Solution
Keep CMOs and CFOs in the loop at all times by combining technologies from Adobe and Anaplan to align strategy, budget, plans, campaigns, assets, and analytics while delivering real-time financial details and 360˚ customer insights in a single solution.
○ Guiding B2B Organizations from Lead to Loyalty
Drive deep, personalized experiences and improve account nurturing and engagement by leveraging Adobe’s customer data platform to power campaign (ACS), content (AEM), and commerce (Magento) experiences at every touchpoint of the customer journey.
Accelerate the customer experiences that drive trust and loyalty, without compromising on code quality or design by leveraging Deloitte Digital's pre-built components, templates, layouts, features, and integrations for Adobe Experience Manager (AEM).
○ Dual-Zone Customer Data Platform
Experience our dual-zone approach to customer data platforms (CDP) with ConvergeCONSUMER™. In the AWS booth at this year's Adobe Summit, we showcased how the power of Hux brings together AWS and Adobe Experience Platform (AEP) to build loyalty and personalization across marketing channels.
Supply chain optimization, automation, and transformation have often been at the heart of commercial revolutions across industries and customers. See how organizations can move toward an agile, responsive, and future-proof content supply chain and unlock long-term value to propel their marketing functions into the future.
Mastering the Content Supply Chain
Learn how to master the content supply chain as Deloitte Digital Managing Director, Mike Monroe, and Adobe Head of Industry Strategic Marketing – Consumer Goods, Bruce Richards, review techniques for creating high-impact content and personalized experiences in the retail industry.
Maserati: Driving a new customer experience
In a world where digital powers the fusion of stories, innovation, and personalization, Deloitte Digital is helping Maserati create a robust digital footprint with Maserati.com that will resonate with customers and prospects alike. Deloitte Digital and Deloitte-owned ACNE have combined their technical experience and creative excellence to redesign and rebuild the website using Adobe Experience Cloud applications.
How Deloitte Digital is helping Maserati drive a new customer experience
Taking personalization to the next level with a dual-zone customer data platform
Closed-loop marketing solution: Making marketing more cost-efficient