March 26-28 | Las Vegas
Deloitte Digital is returning to Adobe Summit 2019 as a top-tier, Diamond-level sponsor for the eighth consecutive year. Adobe Summit is the premiere global digital experience conference, bringing together over 14,000 digital marketing technologists and professionals in Las Vegas. Attendees will learn, share, and discover the latest trends and strategies in transforming and delivering personalized, engaging customer experiences.
With our biggest and boldest presence yet, Deloitte Digital is prepared to showcase how, together with Adobe, we’re elevating the human experience to help clients drive connection, loyalty, and growth. Join us at Booth #441.
Deloitte Digital speaking sessions
CIBC’s DIGITAL EXPERIENCE: DATA-DRIVEN PERSONALIZATION AT SCALE
Tuesday, March 26 | 2:30 – 3:30 p.m.
Session ID: S935
Speakers: Brice Chan, Senior Manager, Deloitte Consulting Canada
Stephen Kim, Senior Director of Personalization and Optimization, CIBC
Register now!
Customers typically expect personalized, relevant experiences that reflect who they are and what they want, but translating personalization from strategy to reality is no simple feat. Orchestration through design, delivery, and measurement of personalized experiences at scale demand a holistic approach that goes beyond just having the right technology. Join us to learn how CIBC, a leading Canadian bank, has optimized its personalization approach through the full Adobe Experience Cloud paired with machine learning to predict and optimize value for its clients.
Learn more about how:
- CIBC’s strategic approach to personalization is changing the way client relationships are managed
- CIBC integrated technology with analytics through pairing AEM Experience Fragments with machine learning to predict how best to interact with customers
- To apply key learnings through the journey to scaling personalization, spanning strategy, people, processes, data, and technology
REIMAGINE GOVERNMENT: INTEGRATED DIGITAL EXPERIENCES THAT PUT PEOPLE FIRST
Wednesday, March 27 | 2 - 3:30 p.m.
Session ID: SS2
Speakers: Naveen Kumar, Specialist Master, Deloitte Consulting LLP
Duncan Gilliam, Senior Manager, Deloitte Consulting LLP
Jennifer McNeill, Strategic Partner Sales Manager, Adobe
Jonathan Benett, Technical Director, Digital Government Solutions, Adobe
Kelly Olson, Head of Industry Strategy and Marketing, Public Sector, Adobe
Register now!
The Deloitte Digital Forms Foundry, built on AEM Forms, helps government agencies transform citizen interactions, improves access to vital public services, and streamlines data collection by turning legacy paper forms into ADA compliant, device independent, adaptive forms. Forms Foundry helped the California Department of Public Health (CDPH) streamline several critical business processes within a short time frame. Following an agile approach, CDPH was able to quickly convert numerous paper forms into ADA compliant adaptive forms in AEM. The intuitive UX with built-in validations led to accurate and complete data submissions and also significantly reduced processing times. Forms Foundry has helped CDPH provide an enhanced digital experience for their most critical interactions with California’s health care providers.
Learn more about:
- Tackling new ideas to transform your government operations and turn public services into amazing experiences
- Identifying best practices for citizen and community engagement across digital platforms
- Success stories from leading digital professionals on how to approach establishing a solid digital foundation
DELOITTE DIGITAL HAPPY HOUR FEATURING BAR TALKS
Wednesday, March 27 | 3 – 5 p.m.
Deloitte Digital Booth #441
Enjoy happy hour drinks and snacks at Deloitte Digital’s private in-booth bar and get the scoop on the latest digital marketing news and trends during Bar Talks, our popular series of live interviews and panels with Adobe, Deloitte Digital, and The Female Quotient executives and thought-leaders.
3 – 3:20 p.m. | ExperienceMIX: Solving for the Emotional Paradox
3:30 – 3:50 p.m. | Elevating the Human Experience: Design Meets Experience
4 – 4:20 p.m. | The Female Quotient: Purpose Driven Marketing
4:30 – 4:50 p.m. | Beyond Marketing: Experience Reimagined
DIGITAL RX: ENGAGING PATIENTS AND HCPs THROUGH PERSONALIZED OMNI-CHANNEL EXPERIENCES
Thursday, March 28 | 1 – 2 p.m.
Session ID: S937
Speakers: Pradeep Kamat, Principal, Deloitte Consulting LLP
Ericka Higgins-Tothe, Senior Director, Omni-Channel Marketing, Novo Nordisk Inc.
Register now!
Increasing expectations of healthcare consumers and providers in the digital age has empowered customers to demand more. Life sciences companies need to adapt to this new reality and deliver sophisticated, engaging, and personalized experiences across the channels.
Novo Nordisk, an innovative global healthcare company, leveraged Deloitte's industry leading customer data solution integrated with Adobe’s Campaign Management platform to create a single view of patients and HCPs to drive digital omni-channel campaigns.
Today, Novo Nordisk is better positioned to leverage the power of the Adobe Experience Cloud to:
- Bring digital campaigns to market faster
- Improve digital experience through personalized, targeted communications
- Create a single customer view to improve data quality and drive enhanced insights
- Improve coordination between sales and marketing channels
- Enable data and brand compliance across channels
Adobe Summit agenda at a glance
M O N D A Y – M A R C H 2 5
P A R T N E R D A Y
9 a.m. – 5 p.m. – Adobe Summit Partner Day keynote and breakouts
T U E S D A Y – M A R C H 2 6
S U M M I T D A Y 1
9 – 11 a.m. – Opening General Session
11 – 11:30 a.m. – Break
11:30 a.m. – 1:30 p.m. – Lunch
1 – 6:30 p.m. – Breakout sessions and labs
2:30 – 3:30 p.m. – Deloitte Digital speaking session - CIBC’s Digital Experience: Data-driven personalization at scale*
6 – 8 p.m. – Adobe Summit Welcome Reception
6:30 – 8:30 p.m. – Adobe Summit Retail/CPG Reception
8:30 p.m. – 12 a.m. – Deloitte Digital client party
W E D N E S D A Y – M A R C H 2 7
S U M M I T D A Y 2
7 – 8:30 a.m. – Breakfast
8 – 9:30 a.m. – Breakout sessions and labs
10 a.m. – 12 p.m. – General session
1 – 3:30 p.m. – Breakout sessions and labs
2 – 3:30 p.m. – Super Session featuring Deloitte Digital - Reimagine government: Integrated digital experiences that put people first
3 – 5 p.m. – Deloitte Digital Happy Hour featuring Bar Talks at Booth #441*
3:30 – 5 p.m. – Community Pavilion Mixer
5 – 6:30 p.m. – Summit Sneaks
7:30 – 11 p.m. – Summit Bash
T H U R S D A Y – M A R C H 2 8
S U M M I T D A Y 3
8 – 9:30 a.m. – Breakfast
9 – 11 a.m. – Marketo General Session
1 – 2 p.m. – Deloitte Digital speaking session - Digital Rx: Engaging patients and HCPs through personalized omni-channel experiences*
11:30 a.m. – 1:30 p.m. – Lunch
12:30 – 5 p.m. – Breakout sessions and labs
5 – 6:30 p.m. – Marketo Wrap-Up Party
*Deloitte Digital event
The Female Quotient Equality Lounge at Adobe Summit
At Deloitte, we believe that fostering an inclusive culture unleashes the power of our diversity, and that being a leader—by definition—means being an inclusive leader. We know our friends at Adobe feel the same way, which is why we aim to celebrate this shared belief at Adobe Summit 2019 by teaming up with The Female Quotient (The FQ) to create a positive atmosphere and space for dialogue.
Conversations around diversity and inclusion help all of us find common ground, define meaningful differences, and spark action and ideas. The FQ Equality Lounge at Summit, located in the Community Pavilion at booth #209, will host panels comprised of Adobe executives, Deloitte Digital executives, and other senior leaders at Summit, providing a unique opportunity for attendees to interact with some of the most influential leaders in the industry.
The FQ Equality Lounge Panels | Booth #209
T U E S D A Y – M A R C H 2 6
12:00 – 12:45 p.m. | Portrait of a Leader
1:00 – 1:45 p.m. | Shifting the Perspective
4:00 – 4:45 p.m. | Better Together: Transforming Workplace Culture
5:00 – 5:45 p.m. | Driving Change Through Creativity
W E D N E S D A Y – M A R C H 2 7
12:30 – 1:15 p.m. | Inclusivity: The Biggest Business Imperative
1:15 – 2:00 p.m. | Future Frontiers of Technology
T H U R S D A Y – M A R C H 2 8
11:00 – 11:45 p.m. | Developher: Fostering Talent in the Tech Industry
1:15 – 2:00 p.m. | Making Your Messaging Equality Fit
Augmented Reality is everywere >
