Papa Murphy’s has selected Deloitte Digital to help beef up its online presence and targeted marketing efforts. (See what we did there?) As the highly competitive pizza industry continues to evolve, the team at Papa Murphy’s asked us how we could help them differentiate. The answer: one seriously legit customer experience.

This work will primarily focus around the redesign of the Vancouver, WA-based company’s website, including a new ecommerce platform. The goal is for a company-wide rollout of the new POS system in mid-2016, which will smoothly integrate with the online ordering tool.

"Teaming with Deloitte Digital underscores our commitment to adopting the latest digital technology tools and methodologies to provide a more user friendly and reliable customer experience and enable the growth potential of precision marketing," said Papa Murphy's President and CEO, Ken Calwell.

We’re stoked about this opportunity and will share more details on the engagement down the road.

In the meantime, you can check out the complete press release here.