We had an extraordinary time at Adobe Summit! We surprised, empowered, and engaged attendees and clients during our breakout session, DigitalMix™ launch party, Game of Thrones bash, in executive meetings, and at our booth.
Adobe brought in a slew of high-profile celebrities like Peyton Manning, Ryan Gosling, Penn & Teller, and Kate McKinnon to entertain, educate, and delight. Big announcements included the launch of Adobe’s Experience Cloud and Advertising Cloud, as well as new platform capabilities and innovations in AI, VR and IoT (Internet of Things).
Check out the photos from Summit on Facebook.
We mixed and mingled digital style.
Summit welcome reception. We kicked-off the Summit welcome reception with a visit from the Adobe executive team. Deloitte Digital PPMDs from around the world were there to welcome Adobe leadership into the Deloitte Digital booth. No visit would be complete without the annual selfie with the Adobe team.
Deloitte Digital Game of Thrones party. HOLD. THE. DOOR. We caused quite a stir as more than 750 clients, prospects, and Adobe executives registered for our sold-out party. Our guests danced the night away to electronic beats, courtesy of DJ Kristian Nairn, aka Hodor.
DigitalMix has launched. We shook up the digital enterprise with the launch of DigitalMix. At our DigitalMix launch party, we raised a glass to our newest ecosystem platform and demonstrated to our clients and Adobe counterparts our commitment to digital experiences and transformation with this pre-configured, cloud-based enterprise platform. Get the low-down in our DigitalMix blog post.
We dropped some knowledge at our sessions.
Scholastic’s CMS Digital Experience Program Powered by Deloitte Digital and Adobe. Attendees learned how Deloitte Digital helped Scholastic implement Adobe Marketing Cloud to successfully deliver a refreshed digital experience to teachers, kids, and other end users.
Using the Netflix Model to Change Medical Education Featuring Novartis. Novartis and Deloitte Digital took the stage to share how they came together to change the medical education space by taking lessons from the Netflix playbook. By leveraging the power of Adobe Marketing Cloud, they were able to provide doctors with an extensive library of information to improve patient care and outcomes.
Adobe Super Session: Transformation of Retail 2017: From Gut instincts to Intelligent Experience. How are top brands leveraging Adobe Experience Cloud? What opportunities exist for retail brands in the AR/VR space? Deloitte Digital’s Paul Do Forno joined other industry heavyweights to talk personalization, conversation-based marketing, AR/VR, and more on the transformation of retail panel.
Want to know more?
MarketMix for Adobe I/O: A bold approach for a brave new world. We’re teaming up with Adobe to help businesses deliver on data-driven marketing with big insights and powerful machine learning algorithms. What does that mean for clients? Find out in Barbara Venneman’s LinkedIn post.
Making data-driven marketing real. Data is the lifeblood of marketing, but applying it can be a challenge for marketers. Here are few ideas to help get it right.
Achieve “over-the-top” ambitions with marketing that engages. In today’s crowded “over-the-top” services landscape, media companies should think and act more like retailers to effectively reach their customers. Here’s how.
Deloitte Digital and Adobe: Driving measurable results through transformative digital solutions. When Deloitte Digital and Adobe team up, great things can happen. Together with Adobe, we offer clients the creative digital capabilities of our studios, the broad reach of an advertising agency, and the deep business strategy, tested industry-specific solutions, and insights needed to optimize marketing spend. We thrive at the intersection of beauty and brains.
Get in touch with our Adobe Alliance.