Unprecedented insights and understanding of individual customer behavior is demanding that retail, and especially merchandising, evolves.

Retail’s current state of unparalleled change poses an existential threat to retailers across categories and geographies. It may be expedient to point to a specific competitor or channel shift as the culprit, but the truth is that retail’s greatest threat comes from the customer. Customer expectations and behaviors are evolving faster than ever—only accelerated by a global pandemic.

Established retailers are rapidly falling behind competitors unburdened by outdated merchandising traditions. Merchandising as we know it needs to change. Today’s customer isn’t just expecting a great product, but a holistic solution that leverages the organization’s full capacity to offer, engage, and fulfill the customers needs.

Learn more about unlocking customer value through customer management.

Downloads

GRAB-N-GO INFO

The Merchandising “C” Change: An evolution from category to customer

Interested? Get in touch

JAMIE LAWRENCE
Merchandising Practice Lead
Deloitte Consulting
email

MATT ADAMS
Merchandising Insights Lead
Deloitte Consulting
email

RYAN BLASK
Business Transformation Lead
Deloitte Consulting
email

MICHELLE REITER
Merchandising Capability Lead
Deloitte Consulting
email