Alex is responsible for increasing the awareness of Deloitte Digital through marketing and communications initiatives across all channels, internally and externally, and helping the business meet its sales goals.
He has more than 20 years of experience in digital marketing and artificial intelligence. Before joining Deloitte through the acquisition of Magnetic in September 2018, he was the founder and CEO of Cognitive Match, an AI-driven adtech, acquired by Magnetic in 2014; a co-founder of Touch Clarity, a machine learning, analytics company that was acquired by Adobe/Omniture in 2007; and the founder and CEO of Vivid Edge, a web agency acquired by LBI/Framfab in 2000.
Alex is a thought leader in digital marketing and artificial intelligence topics. He has spoken at Retail4AI, Qualtrics X4, and SAP CX Live, as well as shared his thought leadership with AdExchanger, MediaPost, DevOps, and MarTech Today.
Alex graduated from Oxford University with a degree in experimental psychology. He lives in New York with his wife and two children.