We captured the Target “wink” in a fun and functional mobile shopping experience for one of the nation’s most recognized brands. During our tenure as Target’s lead mobile agency, we helped the retailer give guests a beautiful and exciting new way to shop, while providing unexpected delight.
Our work for Target showcases our creative capabilities, along with our ability to interface with a large and complex IT environment and organization. Guests can see what’s hot, view weekly ads, create and manage customized lists, access registries, and browse the product catalog.
We collaborated with the retailer to develop a mobile strategy that truly integrated with their business strategy. We delivered a quality, lighthearted cross-platform experience that completely reinvented the retailer’s mobile presence—and boosted their bottom line.
Mickey Khan, Editor in Chief, Mobile Commerce Daily