With a keynote speech, a Deloitte Digital-hosted breakout session, and a large branded booth, our call to "drive disruption" came through loud and clear at the Adobe Digital Marketing Summit in March.
During the conference — which attracted a global audience of more than 5,000 industry leaders — Deloitte and Deloitte Digital team members hosted key clients and prospects and met with Adobe executives. Our collective goal: Strengthen the relationships that make our alliance with Adobe such a success.
Mission accomplished.
In his keynote speech, CTO Bill Briggs shared his insights on how Adobe and Deloitte have followed similar journeys, in that both organizations are focused on helping clients move into the post-digital age. With transformation at the core of everything we do, Briggs said, we find ourselves in a truly unique time where digital innovation affects every industry, sector, domain, process, and lifestyle. Take a moment to watch Bill's speech here. Deloitte later hosted a one-hour breakout session, during which our own Doug Palmer, principal, and Adobe's Jeff Jordan introduced our social offering. They also provided an overview of Adobe’s social solution, and demonstrated how we can work together to help clients legitimize and elevate their social marketing programs.
The Adobe Digital Marketing Summit is considered by many the preeminent digital marketing event of the year. Deloitte Digital served as a Platinum sponsor.
For more information on our alliance with Adobe, click here.