Transforming Customer Experience into Human Experience
Customer-led Marketing-Transforming customer experience into human experience
Businesses that get the point know that modern consumers expect to be treated like human beings with real-life wants and needs. The professionals in our Customer-led Marketing offering are here to help, providing the thinking, services and experiences that can elevate how people and businesses interact, enabling them to engage in more human and meaningful ways.
From generating new products and service offerings, to telling the world about them, to designing and building new experiences then helping you run and optimize them for continued growth and future possibilities, we can help make interactions with your business simpler, easier, more surprising and more delighting for lots of people you call your customers today – and those we know will be your customers tomorrow.
Interested? Get in touch!
Offerings
Customer Strategy and Applied Design
Create entirely new experiences—and grow your category—with our unique approach to innovation. We start by helping you define paths to growth through new products, services, and human-centered experiences.
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Digital customer
Being accountable for growth while simultaneously elevating your capabilities can be a daunting task. We can help. From content supply chain management and digital production, to fully connected eCRM platforms that cross-sell and upsell, we have the competencies and capabilities to boost automation and efficiency—helping you rewire your business to be human-first.
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Advertising, Marketing and Commerce
To today’s customers, the brand is the experience, and the experience is the brand. There’s no distinction. This is why truly elevating your brand message and experience requires an approach to campaigns and communications that’s less interruptive—and more human-centric—than ever before.
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Our Leaders
JOHN PETO
National Managing Principal
Deloitte Consulting LLP
US Head of Deloitte Digital
Deloitte Digital
Meet John
AMELIA DUNLOP
Chief Experience Officer
Deloitte Digital
US Customer Strategy and Applied Design Lead
Deloitte Digital
Meet Amelia
SCOTT MAGER
Principal
Deloitte Consulting LLP
Advertising, Marketing, and Commerce Practice Lead
Deloitte Digital
Meet Scott
DOUNIA SENAWI
Principal
Deloitte Consulting LLP
Digital Customer Lead
Deloitte Digital
Meet Dounia