INSIGHTS
We believe that how you want to see the world, shapes the world. And so, we work hard to surface the right ideas for the moment. Ideas that can spark change and inspire action. Explore our insights on creative business transformation, future-proofing your business to meet evolving customer needs, and innovating to create great impact for all.
Generative AI
5 questions to ask before integrating generative AI into your marketing strategy
Are you ready to explore generative AI as a creative accelerator for your business? Here are the key questions to answer before you begin.
- 27 May 2023
- 11 min read
Customer experience
Q&A: Taking CX to the next level with personalization
Leala Shah Crawford, leader of Deloitte Digital’s Data Sciences, Analytics and Personalization (DSAP) offering, and Brittany Tin, consultant in DSAP, sit down to share their expertise on how organizations can maximize growth by embracing personalization.
- 14 September 2022
- 8 min read
Design and UX
How Deloitte Digital is helping Maserati drive a new customer experience
Maserati has begun the rollout of an entirely new digital customer experience. The redesign and rebuild of its global, local, and dealer websites is the first step in a vast and ambitious effort to drive the business forward and position Maserati as a leader in the digital space.
- 19 July 2022
- 4 min read
Diversity & Inclusion
Updating the trend: Authentically inclusive marketing
Next in our Global Marketing Trends series: What’s new in authentically inclusive marketing? And how is it impacting your industry?
- 13 August 2022
- 4 min read
DD Insights